Customer Profiles

Air New Zealand

Deane Apparel outfits 5500 Air New Zealand cabin and ground crew employees in designer corporate apparel. The unique environment of Air New Zealand dictates that garments not only appear aesthetically outstanding but are engineered to perform without fail on every shift.

To ensure all Air New Zealand crew around the globe are consistently attired, it is critical Deane Apparel operates an efficient logistics program whereby garments are delivered to cities such as London, Los Angeles and Shanghai within tight time-frames.

Similarly, Deane Apparel has developed a strategic service program to manage the Air New Zealand contract resulting in the introduction of a specialist information system and key Deane employees working permanently alongside the Air New Zealand team to guarantee the highest level of customer service for the Air New Zealand business.




Bond & Bond is an institution in New Zealand retailing.  The management team wanted to capitalize on this foundation but also to provide an in store look that was contemporary and in keeping with the technology on display.  A funky vibrant uniform was designed to complement the branding and atmosphere of the stores and to provide the predominantly young staff with an outfit that was great to wear.



Repco is the most widely recognized automotive brand in Australia and New Zealand, and is synonymous with quality, expertise and knowledge. The staff uniform has a "pit crew" feel, supporting the staff image as knowledgeable, hands on automotive enthusiasts. The shirts are styled in wickable polyester and work well in both Australia and New Zealand. Vests and other accessories help staff deal with the climatic change across the region.