Deane Overview

Frequently Asked Questions

General

What does Deane Apparel do?

We design, manufacture and supply high-quality uniforms and workwear across Australia and New Zealand. Our services include custom design, in-house branding, and a seamless online ordering system.

Who owns Deane Apparel?

Deane is proudly owned by the Alsco Group, a global leader in textile rental services. This backing gives us the flexibility to invest in stock, people, and technology to deliver exceptional service.

Uniform Design & Customisation

Can I customise my uniforms?

Yes. We offer extensive design and customisation—from bespoke garments to tailored adjustments of existing stock. Our design process is collaborative and ensures your brand is clearly represented.

Do you offer branding services?

Absolutely. We provide in-house branding to ensure your uniforms reflect your organisation’s identity.

What makes your design process unique?

We start by understanding your team’s roles, working conditions, and brand vision. Our expert design team creates a uniform range tailored to your needs. Our designers use the latest fabric and design technology, offering choice in fabrication and ensuring garments are fit for purpose and visually aligned with your brand.

Customer Experience

What kind of customer support do you offer?

We bring together expertise in product, supply chain, design, and stock management to deliver a uniform solution that enhances your brand and meets your goals. From onboarding to ongoing support, our dedicated account team—including experts in design, supply chain, IT, and customer care—ensures your uniform project runs smoothly.

What do your customers say?

Our customers consistently praise our proactive service, easy-to-use ordering system, and ability to deliver on complex design briefs. We’re proud to be the brand successful brands wear.

Who are some of your customers?

We’ve successfully implemented solutions for McDonald’s, Subway, Air New Zealand, Commonwealth Bank, Bupa, Hertz and more.

Uniform Quality & Supply Chain

How do you ensure product quality?

Quality has been a cornerstone of Deane since 1932. We maintain high standards through rigorous quality assurance, third-party audits, and an in-house product development team.

What is your supply chain like?

Our supply chain spans 10 countries and is built on ethical sourcing and full transparency. We’re proud members of Supply Nation and actively engage Indigenous suppliers and designers.

Heritage & Vision

How long has Deane Apparel been around?

Founded in the 1930s by Edward Deane in New Zealand, we’ve evolved from supplying school uniforms, through to becoming a trusted name in workwear across Australasia.

What sets Deane apart from other uniform suppliers?

Our commitment to quality, sustainability, and customer-first service—backed by nearly a century of expertise—makes us the brand successful organisations wear.

What is Deane’s vision for the future?

We’re committed to innovation, sustainability, and empowering the workforce of tomorrow. Our goal is to continue growing across Australasia while reducing our environmental impact and enhancing customer experience.